HILTON DOWNTOWN

ON STAGE

An 80s downtown Toronto hotel interior is reimagined and reimaged as a theatrical stage for the Hilton chain.

A CHANGE IS REQUIRED

The 80s vintage precast concrete lobby with ubiquitous plants is reimaged to take the Hilton chain in Toronto into exciting new territory. The new contemporary look enables the Hilton brand to update and improve market share.

PROCESSIONAL STAGE

The pre-existing concrete port cochere is refinished at grade and overhead, and lightened visually, setting up a processional route into the hotel from its front door. The lobby ahead is reimagined as a stage set with luminous canvas column covers, zig zag onyx stair, woven wood wall and diaphanous scenic flat, all supporting the processional metaphor while making hotel patrons feel important.

FITTING TERMINUS

The procession concludes with an elliptical martini bar, intended to be an intimate destination room reminiscent of the most memorable cocktail lounges of the world, and to stand apart from similar spaces in Toronto that often lack architectural identity.